How to improve Google Ads

AnamikaSH

According to TechJury, however, the opportunities are unmissable: in this article , there is even talk of an improved conversion rate of over        thanks to the presence of a video on the LP. The reason? Visual content is perfect for capturing visitors' attention and videos in particular generate greater engagement . landing page with video Compared to a static image - such as a photograph or an illustration - videos and animations are able to show the faces of the people who work in the company , making their voices and that of satisfied customers heard . In addition to immediately transmitting the LP's message.

Videos help to immediately create a feeling of trust , which is necessary for the visitor to fill out the form Photo Editing Services  with their contact details and convert into a valid lead. Want more B  B lead generation tips? Download our free eBook! The concrete advantage of the video is to give the user an idea of ​​what will happen after sending the form, downloading the content, booking the consultation or registering for the webinar event. It is true that similar results can also be obtained with the written text ; however, video allows you to reach them in much less time.



Don't know where to start? Here is a summary of the three basic steps to create a video to add to the landing page: explains why the visitor needs the solution offered on the LP   eBook to download, course or event to participate in, consultancy or demo to request   describe what it is and tell how the offer will be useful to the user   "thanks to the content you will discover...", "during the event we will discuss...", "with the consultancy we will help you. tells what will happen once the form is filled out, perhaps with the help of a testimonial who has performed the same operation in the past landing page.